- Today's Word
Aggrandize
uh-GRAN-dyz
Definition
(verb) To increase the power, status, or reputation of something or someone.
Example
The article was designed to aggrandize the CEO despite the controversy.
Fun Fact
The word aggrandize is especially common in political commentary and media analysis, where it’s used to describe how people or institutions boost their image—often through exaggeration or selective storytelling. From emperors commissioning elaborate monuments to CEOs inflating their personal contributions, aggrandizing has always been about shaping perception more than reality. In literature, characters who aggrandize themselves—like Jay Gatsby or Iago—use charm, power, or deception to climb socially or mask their flaws. The word carries a subtle criticism: it suggests that the growth is often more about appearing bigger than being better.
(noun) Displaying extreme generosity in giving; lavish and openhanded in the bestowal of gifts or resources.
The philanthropist’s munificence transformed the city — new libraries, funded hospitals, and a university scholarship program that outlasted her by decades.
Munificence derives from the Latin munificentia, built from munus meaning “gift” or “duty” and facere meaning “to make” — literally “the making of gifts.” The same root munus gives us municipal and munitions, both originally tied to the idea of public duties and obligations. It entered English in the 16th century, used almost exclusively to describe the grand, sweeping generosity of rulers, patrons, and institutions rather than everyday acts of giving.