Today's Word

Blandishment

BLAN-dish-ment

Definition

(noun) A flattering or coaxing remark meant to gently persuade someone to do something.

Example

No amount of blandishment from the salesman could convince her to buy the overpriced warranty.

Word Origin

Blandishment comes from the French blandir, meaning “to soften,” which itself traces back to the Latin blandus, meaning “smooth, flattering, or mild.” Over time it came to describe gentle persuasion—words that feel sweet on the surface but are often used with intention beneath.

Fun Fact

Psychologists studying persuasion have found that humans respond far more strongly to praise than to pressure. In sales, negotiations, and even everyday conversation, a well-placed compliment can lower resistance and shift decision-making. This behavioral tendency is part of what makes blandishments so effective—they feel harmless but can subtly shape choices without the person realizing it.

Previous Words

Toady

Today's Word

Toady

TOH-dee

Definition

(noun/verb) A person who behaves obsequiously toward someone powerful in order to gain advantage; to act in such a fawning or sycophantic way.

Example

Everyone in the office could see that Marcus was a toady, laughing loudest at the boss’s jokes and volunteering for every task she mentioned within earshot.

Word Origin

A shortened form of toad-eater — a term from 17th and 18th century traveling medicine shows. Charlatans selling supposed miracle cures would employ an assistant whose job was to publicly swallow — or pretend to swallow — a toad, which was widely believed to be poisonous. The “doctor” would then dramatically cure the assistant with his elixir, demonstrating its power to the crowd. The toad-eater’s willingness to perform this degrading act for his employer’s benefit became a vivid metaphor for servile flattery, eventually shortening to toady by the early 19th century.

Fun Fact

The psychology of toadying has been studied seriously under the clinical term ingratiation — a set of influence tactics people use to make themselves more likable to those in power. Researcher Edward Jones identified four main ingratiation strategies in his landmark 1964 work: flattery, opinion conformity, self-presentation, and doing favors. What’s most interesting is his finding that toadies are often acutely aware of their own behavior and feel genuine discomfort about it — but continue anyway because the strategy works. Studies consistently show that people who flatter their superiors receive better performance reviews, higher salaries, and more promotions, even when the flattery is transparently insincere.

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Blandishment

Definition

Example

Word Origin

Previous Words

Toady

Toady

Definition

Example

Word Origin

Toady

Wanton

Laconic

Ribald

Cavort