- Today's Word
Cupidity
kyoo-PID-ih-tee
Definition
- (noun) Excessive desire for wealth or material possessions; greed.
Example
His cupidity led him to embezzle millions from the company.
Fun Fact
Despite sounding romantic, “cupidity” is no love story—it comes from Cupid, the Roman god of desire. While Cupid usually represents romantic longing, cupidity refers to a more selfish craving, particularly for money or power. It’s been a central trait in classic tragic heroes and villains alike—from Ebenezer Scrooge to modern financial fraudsters.
(noun/adjective) A word or expression that implies disapproval or conveys a negative or degrading attitude.
The critic’s review was laced with pejoratives — words that seemed neutral on the surface but carried a sting that every reader in the industry immediately recognized.
Pejorative derives from the Late Latin pejorare, meaning “to make worse,” rooted in pejor — “worse” — the comparative form of malus, meaning “bad.” The same root gives us impair, which also carries the sense of something being made worse or diminished. It entered English in the 19th century, used primarily by linguists to describe the process by which words acquire negative connotations over time — a phenomenon so common in language that linguists gave it its own term: pejoration.